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Yi Tzu Chen wins Bronze at the prestigious A' Beauty, Personal Care and Cosmetic Products Design Award with Sooze Hairbrush.

Yi Tzu Chen's groundbreaking Cosmetic Product sets new standards for innovation and excellence, earning prestigious Bronze A' Design Award recognition in the A' Beauty, Personal Care and Cosmetic Products Design Competition.

In a significant acknowledgment of design excellence and innovation, it has been officially announced that “Sooze Hairbrush” by Yi Tzu Chen has been distinguished with the bronze award status at the prestigious A' Design Awards for the year 2025, in the highly competitive beauty, personal care and cosmetic products design category.

This distinction honors the remarkable design quality and innovative approach embodied in the creation. The Bronze A' Design Award not only underscores the exceptional design and conceptual prowess of the Sooze Hairbrush but also emphasizes the influential role of Sooze in elevating standards within the cosmetic product domain.

The visionary behind “Sooze Hairbrush” Yi Tzu Chen, has been acknowledged for their dedication to pushing the boundaries of design. A deeper look into their portfolio and philosophy can be found at their designer.org profile, showcasing a commitment to excellence and innovation.

To explore “Sooze Hairbrush” and its groundbreaking design features further, interested parties are invited to visit the design|newsroom where high resolution images, multimedia content, interviews and translations are available for the award-winning cosmetic product.

About Sooze Hairbrush

This innovative comb redefines daily haircare by combining smart design with sustainability. Featuring retractable bristles for easy cleaning and durability, it also includes a fine mist sprayer to hydrate hair and reduce frizz. Anti-static bristles enhance styling, while the sleek, ergonomic form is ideal for both home and travel. A customizable magnetic cover adds style and function. This versatile tool brings together convenience, aesthetics, and eco-conscious thinking in one sleek solution.

About A' Design Awards

The A' Design Award & Competition, celebrated worldwide for honoring superior design, distinguishes itself through a rigorous evaluation process conducted by a panel of industry experts, journalists, and academics. The A' Design Award celebrates the diversity and innovation of designs across various categories. A' Beauty, Personal Care and Cosmetic Products Design Award honors outstanding design of lipsticks, foundations, eyeliners, mascara, blushes, concealers, nail polishes, perfumes and more

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