FOR IMMEDIATE RELEASE

ROI: Redefining the Dental Experience for Children

Roberta Emili introduces ROI, a revolutionary dental chair designed specifically for children, aiming to alleviate their fear and anxiety during dental visits. The chair's unique features and engaging elements are crafted to distract and comfort young patients, creating a positive experience.

Emili's design incorporates a video display, an operating light resembling a starry sky, and interactive elements such as a playful mirror and rinsing basin. The chair's materials, including flexible polyurethane upholstery and an aluminum frame, ensure both comfort and durability.

The project, initiated in Genova in February 2009 and completed in June 2009, involved extensive research into historical dental chair design, technical consultations, and market trends. Emili's dedication to understanding the patient-doctor relationship and overcoming technological constraints resulted in a design that prioritizes the needs of the end user.

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