/INNOVATION/newswire -- COMO, CO, ITALY -- FRIDAY, 15 NOVEMBER 2024, 11:24 UTC+1
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HONG KONG (CHINA) -- /INNOVATION/newswire -- Jul 09, 2020
Zhuhai Huafa Properties Co., Ltd. unveils a groundbreaking retail concept in Beijing, integrating nature and contemporary style to create a unique shopping destination.
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Zhuhai Huafa Properties Co., Ltd. introduces Beijing Huafa Mall, a revolutionary retail concept that redefines the shopping experience. The mall features two distinct retail environments, with the first three levels designed as a contemporary warm and stylish mall, while the top three levels offer an indoor ecological and cultural open retail street. The design aims to create a relaxing and casual atmosphere with open shopfronts and dedicated alfresco spaces, blurring typical shopfront boundaries to enhance spaciousness and openness.
This innovative development, spanning 13,676sqm, is strategically located in the southwest side of Beijing, surrounded by well-developed transportation, universities, and residential buildings. The project aims to provide an experience of 'wandering through the flower forest' by integrating natural elements into the architectural design and indoor spaces.
The mall's unique design is realized through curved water-inspired shapes, creating a continuous holistic inside-out experience with a dynamic vibe and a relaxing earthy color palette. The public space on L6 is covered by a skylight, shaping a double-height magnificent retail street that can be enjoyed year-round. Additionally, planters are evenly planted on every level to establish a connection with nature.
The project, which commenced in January 2019 and completed its schematic design in May 2019, is set to be completed in 2021 and opened in 2022. The design is based in Hong Kong, and the construction of the retail mall is underway in Beijing Fangshan district. The mall is designed to cater to the new generation, university students, young families, and mid to high-income families, offering a fresh, innovative shopping experience with attractive selfie spots to magnetize its target customers.
Beijing Huafa Mall has been recognized with the prestigious Bronze A' Design Award in 2021 for its outstanding and creatively ingenious design, showcasing the incorporation of best practices in art, science, design, and technology to improve the quality of life and make the world a better place.
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