/INNOVATION/newswire -- COMO, CO, ITALY -- THURSDAY, 14 NOVEMBER 2024, 23:51 UTC+1
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INDIA -- /INNOVATION/newswire -- Jul 24, 2021
Doaba Dhaba, a cloud kitchen concept in India, has launched a sustainable food packaging initiative, inspired by traditional Indian practices, to minimize environmental impact.
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Doaba Dhaba's brand identity and packaging reflect its commitment to authenticity and sustainability. The main dishes are packed in handcrafted clay pots, while the rotis and naans are wrapped in banana leaves, all enclosed in recycled paper bags. Electric vehicles are used for delivery to reduce the carbon footprint.
The packaging, inspired by traditional Indian practices, utilizes handcrafted clay pots, banana leaves, and recycled paper. The design ensures that the food remains authentic and sustainable, aligning with the brand's values.
Doaba Dhaba's sustainable packaging initiative was developed between February 2021 and April 2021 in Bangalore, India. The project aimed to address the environmental impact of food delivery packaging by drawing inspiration from traditional Indian serving practices.
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